Rhea is a formulator, writer, designer and a visionary first-generation entrepreneur. With science as her foundation, Rhea graduated in economics with mathematics to later become a design strategist with an impact organisation before she entered the world of advertising where she very quickly gained recognition for her compelling storytelling and art direction skills. Her creative flair did not see any boundary as soon she started writing, shooting, editing and even modelling for her work. She became one of the favourite communication designers among brands in F&B, FMCG and Consumer Electronics sectors and soon started working with Bollywood celebrities. Her passion for social justice inspired her to use her multifaceted skills to tackle climate change and make the fix as simple as a switch. Her undeterred practice of self-care and love for formulating DIY haircare and skincare showed her the missing link in the beauty industry and motivated her to start The Switch Fix to make self-care meet planet-care.