Harmeet Singh is the Vice President, Marketing, Product & Digital, The Body Shop (Asia South) – the renowned UK-based global ethical beauty brand. As a member of the key leadership team for the brand, Harmeet is in charge of driving strategy and executional excellence for Marketing, Product and Digital in line with global and local market goals. As a Marketing & Digital lead, she spearheads and optimizes marketing efforts via brand strategy, omnichannel campaigns, impactful partnerships and brand outreach. With a proven track-record of being a Product and Merchandising expert, she has extensive experience in delivering strong results and driving business turnarounds in challenging environments. As a leader, she believes in developing and building high performing teams driven by elevated customer centricity, alignment with brand values and real care for business objectives.